Tuesday, March 6, 2007

Samsung Helps to Propel Consumers into the High Definition Era

Singapore, 19 January 2007 -- Samsung announced its strategic partnerships with Discovery Networks Asia and National Geographic Channel Asia to deliver High Definition (HD) experiences to the region. Through this milestone initiative, Samsung aims to leverage on its technological and product leadership in HDTV to introduce consumers to the marvels of HD. Our passion is to enhance consumers’ lifestyles. Samsung’s comprehensive suite of HD offerings has been waiting for this exciting moment to demonstrate to consumers the real benefits of HD. We found the two perfect content partners in Discovery Channel and National Geographic Channel to realize consumers’ imagination of the HD experience," said Mr. David Henry, Regional General Manager, Corporate Marketing, Samsung Asia Pte Ltd.

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